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Jesus Miguel Equihua

Multimedia Designer

Multimedia designer with a decade of experience in audiovisual content creation and management. Proven ability to lead teams, deliver high-quality digital media, and streamline processes across design, QA, and strategic operations.

experience

@ annexworks

Creative Studio; Online
April 2019 - Current

Multimedia Designer

  • Coordinated with clients, project managers, or marketing teams to understand project goals and requirements

  • Designed custom graphics, logos, and visuals for banners, social media posts, flyers, and more

  • Produced video content and motion graphics for social media, ads, and events

  • Managed project timelines, delivering assets on time with clear communication

  • Ensured all content aligned with the client/brand’s message and style guidelines throughout the project

@ sabukaru online

Online Magazine; Tokyo, Japan
August 2021 - July 2023

Visual Content Specialist

  • Captured high-quality images and videos for digital media, ads, social media, and websites

  • Created engaging video content with transitions, motion graphics, sound, and post-production elements

  • Managed the editing process, ensuring the final product met technical and creative goals within brand guidelines

  • Designed visuals for marketing materials, including social media graphics, banners, and posters

  • Ensured consistent visual branding across platforms, tailoring content for Instagram, YouTube, TikTok, and web

  • Contributed creative ideas for visual storytelling and campaign strategies in brainstorming sessions

  • Applied SEO principles and analyzed KPIs to improve content visibility and refine future strategies

Assistant Event Coordinator

  • Researched venues, talent, and vendors under the direction of the lead event coordinator

  • Assisted in developing event plans, including timelines, budgets, and schedules

  • Reviewed proposals and managed communication between vendors and the coordinator

  • Supported event logistics, including setup, guest lists, and staff management

  • Troubleshot issues during events, like last-minute changes or equipment failures

  • Assisted with post-event evaluations, gathering feedback and compiling reports on outcomes and improvements

Assistant Copywriter

  • Wrote copy for digital platforms, including social media and web pages

  • Edited drafts for accuracy, clarity, and adherence to the brand’s voice and tone

  • Conducted research on products, target audiences, cultural context, and market trends

  • Revised content based on feedback from senior copywriters, managers, and clients

@ Bianco Bianco

Creative Agency; Tokyo, Japan
August 2021 - July 2023

Photographer

  • Met with the creative team to understand project goals, subject, and style requirements

  • Prepared cameras, lenses, lighting, and other equipment, submitting requests for additional gear as needed

  • Set up scenes using technical and creative skills, adjusting settings and lighting for the desired look

  • Imported, reviewed, and edited images (cropping, color grading, retouching) for targeted platforms

  • Submitted deliverables in all required formats, meeting project deadlines

@ Nintendo of America

Video Game Company; Redmond, WA
August 2017 - February 2019

Lead Technical Tester

  • Led small to medium QA teams using a Hybrid PM approach, combining Waterfall planning with Agile adaptability for complex testing

  • Collaborated with domestic and international teams to establish core project goals and address potential roadblocks

  • Managed risk by dedicating 60% of project time to upfront planning and 40% to adaptive troubleshooting, ensuring product quality

  • Utilized Kanban boards to assign and track multi-step test plans, balancing workloads and meeting project milestones

  • Conducted initial team meetings to set goals, followed by one-on-one check-ins for support, minimizing unnecessary group meetings

  • Delivered daily and final project reports after iterative reviews, aligning with project manager expectations

  • Collected team feedback to identify improvement areas and assess my own leadership effectiveness

  • Gained expertise in legal standards, platform guidelines, safety standards, and ratings board criteria

Spanish Language Lead

  • Collaborated closely with the in-house localization team (Treehouse) for project planning and strategy, maintaining ongoing communication

  • Gained expertise in internal tools and region-specific details for effective text processing

  • Evaluated spelling, grammar, tone, and quality of submitted Spanish text from the localization team or clients

Debug Tester

  • Followed test parameters set by the team leader and project manager, adhering to technical standards

  • Streamlined error-prone areas while prioritizing key tasks for efficient testing

  • Developed an advanced understanding of internal testing tools to improve performance and assist team members

3D MakerJet

3D Printing Company; Orlando, FL
April 2014 - July 2017

Brand Designer

  • Developed custom graphics, logos, and visuals for social media, ads, and print materials

  • Created promotional content aligned with the company’s branding and marketing strategies

  • Ensured visual consistency across internal materials like presentations, newsletters, and training documents

  • Designed bespoke visuals for internal events, culture initiatives, and employee engagement programs

  • Worked with the marketing team to continuously evolve the company’s visual brand

Marketing Specialist

  • Set clear campaign objectives like boosting brand awareness, leads, sales, or website traffic

  • Analyzed market trends, audiences, and competitors to create effective campaigns

  • Used data insights to refine strategies and optimize future campaigns

  • Applied SEO practices to improve website rankings and drive organic traffic

  • Conducted keyword research to ensure content ranked well for relevant terms

  • Tracked media coverage to assess its impact on brand visibility and reputation

@ RORA netlabel

Record Label; Online
July 2014 - February 2019

Chief Operations Officer

  • Oversaw daily label operations (A&R, marketing, distribution, finance), ensuring efficiency and timely execution

  • Streamlined artist management, music releases, promotions, and distribution processes for smooth operations

  • Monitored project timelines to meet deadlines and coordinate releases across platforms

  • Supported team members with troubleshooting, operational guidance, and marketing or artist development strategies

  • Worked with A&R to identify and nurture emerging talent that aligns with the label's goals

  • Handled contracts, negotiations, and partnerships, securing fair deals while protecting label interests

  • Collaborated with artists on project planning, release strategies, show scheduling, and promotional efforts.

  • Developed business plans and operational strategies that align with the label’s vision as a small, independent company

  • Explored partnerships and collaborations with other labels to expand the label's reach

  • Managed budgets for releases, marketing campaigns, tours, and other label activities to maintain financial stability

  • Tracked revenue from music sales, streaming, touring, and other income streams

  • Led marketing efforts for releases, tours, and artist branding, adjusting strategies based on performance.

  • Represented the label at industry events, building partnerships with media and influencers

  • Fostered relationships with booking agents, promoters, and venues for smooth live event execution

skills

Design & Multimedia Production

  • User-Centered Design

  • Typography & Layout Design

  • Image and Video Asset Optimization

  • Branding & Visual Identity Design

  • Digital Media Design & Production

  • Storyboarding & Concept Development

  • Video Editing & Post-Production

  • Color Grading & Correction

  • Motion Graphics Design

Project Management & Leadership

  • Hybrid (Waterfall & Agile), Kanban

  • Team Coordination & Check-Ins

  • Risk Assessment & Mitigation (60% Planning, 40% Troubleshooting)

  • Project Coordination & Delivery

  • Cross-Functional Team Leadership

  • Process Improvement & Workflow Optimization

  • Budget Management

  • Quality Assurance Testing & Methodologies

Technical Expertise

  • Multi-platform Content Creation (YouTube, Instagram, TikTok, etc.)

  • Video Encoding & Compression Standards

  • CMS & Content Management Platforms (e.g., WordPress)

  • Streaming Setup & Production for Live Events

  • SEO for Video and Web Content

  • Data Analytics and Performance Tracking

  • Test Case Development

Marketing & Social Media

  • Social Media Strategy & Content Planning

  • Influencer & Community Engagement

  • Community Building & Audience Development

  • Data-Driven Marketing Campaigns

  • Brand Development & Positioning

  • Copywriting & Creative Messaging

software

Microsoft Office

  • Word

  • Excel

  • PowerPoint

Google Workspace

  • Docs

  • Sheets

  • Slides

Adobe Creative Cloud

  • Photoshop

  • Illustrator

  • InDesign

  • After Effects

  • Premiere Pro

  • Lightroom

Other

  • DaVinci Resolve

  • Apple Final Cut Pro

  • Ableton Live

  • Apple Logic Pro

  • OBS Studio

  • Figma

  • Buffer

  • Hootsuite

education

🎓 Temple University (Japan Campus)

B.A., Communication Studies
Tokyo, Japan
2021 - 2023
Vice President, Game Makers Club
Event Coordinator, Film Club

Chaffey College Chino Campus

Chino, California
2019 - 2020

Golden West College

Huntington Beach, CA
2011 - 2013

achievements

Nintendo of America

  • Led 10-20 person QA teams to meet tight deadlines for four AAA titles, supporting successful launches

  • Delivered 100% project completion with no missed deadlines or issues, ahead of schedule on two AAA titles

  • Reduced bug reporting time by 20% through streamlined testing methods and workflow enhancements

  • Boosted testing efficiency by 15% by implementing automation to reduce manual testing and increase productivity

RORA Netlabel

  • Grew RORA Netlabel’s social presence to 3,000 followers on SoundCloud & Twitter in 2 years through organic marketing

  • Launched RorAX in LA (2016), showcasing in-label artists and independent creators via live shows and pop-up shops

  • Doubled event audience over 3 years, growing RorAX from 200 to 400 attendees, with sold-out shows every year

  • Built a community of independent artists, boosting their visibility and creating new commercial opportunities through RorAX

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